Marketing Case Study Sites
Marketing Case Study Sites : Marketing Case Studies http://www.knowthis.com/topic-area/academic/case-studies-in-marketing.htm Marketing Case Study: Ghajini Marketing Case Study: Dev D...
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Latest Phishing Tactics and Potential Business Impact
The potential impact of phishing on a business can be disastrous, whether an employee or its customers have been phished, or the company Web site has been compromised. Download this fraud alert to...
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A Look Into Economical Bubbles
The behaviour of commodity prices and U.S./European housing market prices in 2008, the ‘dot-com’ boom in 1998-2000, all these events have been characterized as speculative price bubbles: persistent...
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When Value Stream Mapping Doesn’t Work
An excellent article that describes some business processes where value stream mapping should not be the tool of choice. Unfortunately, the article does not point out the right tool for the job. For...
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Case Study on Courseware Management System
For our case study, we will be the architects assigned the task of constructing the design elements for a system that can be used to manage coursees/classes for an organization that specializes in...
View ArticleCountering climate changes of Brazil
CURRENT ENVIRONMENTAL MILEAU The Climate of Brazil varies considerably from the mostly tropical North (the equator traverses the mouth of the Amazon) to temperate zones below the Tropic of Capricorn...
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Implementation of Realism in Case Study Research Methodology
Introduction: There is no consensus about the best theoretical approach to be used to study a regional development board’s (RDB) perception and execution of management processes and roles. Regional...
View ArticleCase Study: ICICI Centralizes Applications
When anytime, anywhere banking came to our country, ICICI Bank had to move away from the branch-centric model and make its services available nationwide. The solution was to centralize its...
View ArticleCIO’s IT Optimization Toolkit: A New Age for IT Cost Saving and Increasing...
The looming economic recession is not only changing priorities around one’s kitchen table, but is also changing priorities of CIOs. In a 2008 survey conducted by IDG Research and referenced in CIO...
View ArticleAdapting to the New Retail Market: A real Challenge!!!
The current market is asking retailers some difficult questions—ones their existing processes and tools can’t answer. It takes a mix of science, retail intelligence, and merchandising art to ensure...
View ArticleCollaborating for Improved Product Development
More and more companies are collaborating on product development programs. The objective is to reduce production costs, make better use of skilled, specialist resources, and speed up the time to...
View ArticleCharting a New Course in Effective Distribution Supply Chain Management
Wholesale distributors that pursue growth while neglecting supply chain effectiveness are putting their long-term survival at risk—usually for no good reason. Supply chains have gained complexity in...
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Green Projects : Need of the Hour
Projects that are environmentally “friendly” by virtue of their ability to reduce pollution, reduce fossil fuel consumption, or some other positive effect on the environment are definitely among those...
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Pensez: The IIT Kharagpur Case Study Competition
Pensez 2009 is a Case Study Competition organised by the Entrepreneurship Cell IIT Kharagpur. The problem statements are designed to inculcate an innovative strategy of analysing phenomena relating to...
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Cobbler’s son from Kanpur gets rank in IIT entrance exam
He helps his father, a cobbler, mend shoes in his spare time while his mother stitches rags to support the family, but financial hardships have not stopped Abhishek Kumar Bhartiya from coming out with...
View ArticleFrom ice cream van to Dragon’s Den – Duncan Bannatyne
Every year thousands of entrepreneurs decide to set up their own business, anticipating great financial rewards. However, over half of new business start-ups fail in their first year. So what makes the...
View ArticleWhen CEOs Have Warren Buffett in Their Boardroom
What’s it like to have America’s greatest investor as your shareholder? Who wouldn’t love to pick up the phone and ask Warren Buffett for advice? People have spent more than $1 million just to have...
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The ROI of Your Labor Force
Improving workforce performance can drive corporate performance. Even seemingly small changes in workforce productivity can have a huge impact on the bottom lines of large organizations. Learn how...
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10 Worst Brand Blunders of 2010
Brand blunder refers to the goof ups associated with the branding of a product, especially a new product in a new market. There could be many reasons for such slips. For example, the lack of...
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BPCL : Giant leap towards Green IT
Improper waste management at oil refineries can case serious damage to the environment. Besides, hazardous waste is difficult to transport and dispose. BPCL, one of India’s most prestigious oil...
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